These two lottery tickets were created for Pollard Banknote to be distributed in the eastern US. Ticket design is a very exacting endeavor with many restrictions and careful adherence to existing processes.
We worked through several concepts to arrive at these designs. They needed to be colourful and bold to attract attention at the counter, and also carry their own distinct theme and message.
All the art needs to be created in a vector format, so that means it needs to be illustrated rather than photographic. These designs were well received and performed up to standards in their market.